Humanising Media: Searsha Sadek

24th June | 1PM BST | VIRTUAL | FREE

Could a book ever autonomously advertise itself?

This is one of a series of questions we’ll be exploring in a new series of LOOK UP interviews, exploring the impact of AI on the media & technology industry.

This interview is with Searsha Sadek, Chief Product Officer of Shimmr AI. An autonomous and fully automated advertising platform working with the big names in book publishing.

All this month, we’re exploring the tension between embracing the potential of tech to transform the media industry, whilst staying resolutely focused on the human experience of audiences, clients and partners. Searsha operates in this space every day - putting technology that was unthinkable a couple of years ago to work in service of human creativity.

One not to miss! Find out more here…